Back in the seventies, a production run fit in the back of a Dodge Colt. My father's, in fact, as he drove tirelessly around the Midwest selling clothes to boutiques and regional department stores.
Since then, local boutiques have gone extinct and regional retailers have merged & acquired each other, creating mass international conglomerates. Nowadays, most men’s clothing is massproduced in the thousands and distributed globally.
We set out to make a production run that fits in the back of a Dodge Colt again. Each of our shirts are handcrafted & numbered by skilled tailors in a limited edition of 100 pieces or less. After all, you shouldn't have to share your personal style with thousands of people.